Action is the bridge between wanting it and having it
Photo Caption: How often did you wish you would have just taken that step?
To Be Prepared Is Half The Victory
Miguel was a Spanish writer who was widely regarded as the greatest writer in the Spanish language. He wrote about never giving up, and always coming prepared.
CHOP CHOP Mobile Salon and Barber Website
Work/ Field Notes Chop Chop - NEW Website Role: Sole Designer and Engineer, 0-to-1Key Aspects: Mobile-first UX, Booking flow design, End-to-end buildThe problemChop Chop came to me a year into the business with a phase-one site that couldn't keep up with a mobile salon and barber brand built entirely around being on the go. As the sole designer and engineer on the project, I owned everything from UX through launch. Their clients weren't sitting at a desktop deciding on a haircut; they were checking a phone between meetings or events. The decisionI rebuilt the site mobile-first rather than mobile-adapted, designing the booking flow and service menu for a thumb on a small screen first, then scaling up, and built it myself end-to-end. I integrated their booking and POS system directly into…
Manufacturing Month Information Architecture and Development
[vc_row][vc_column][vc_single_image image="828" img_size="full" alignment="center"][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]While working at Grainger I was asked to help strategize and plan out the user experience flow for the Manufacturing Month campaign the company was doing. The business goal was to collect data from customers interested in manufacturing in order to market to them with future incentives and products. We created a gated experience where the customer filled out a short form that in turn allowed them to download a relevant report on the subject of metalworking. We also introduced the report with a video snippet from a Grainger metalworking team member. We reached the customer via email, social, and other media channels. Key Aspects: • User Flow Chart • Development of various website pages and email modules • User Experience focused Technologies Used: Illustrator, Dreamweaver[/vc_column_text][/vc_column][/vc_row]